Products, ingredient, marketing keywords, and many more!
K-beauty Trend Summit's Global Buyers Special
2024 The Rising Brand: THOME |
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THOME is a brand that prioritizes sustainability and eco-friendliness. In just 6 months, it has skyrocketed to become the fastest-growing brand, achieving an impressive 24x growth—earning $350K in just one hour through live commerce. |
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THOME has made its mark with 18 clinically tested items, including 4 trials for calming and skin tone improvement and 5 trials for swelling and lifting.
Backed by 189 clinical participants, THOME continues to stand out as a trusted name in advanced skincare solutions. |
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Discover THOME’s Most Relevant Product Categories Through Trendier Data👇 |
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Trendier data reveals that "glass skin" and "exfoliating" are emerging trends, strongly linked to THOME's product. Meanwhile, concerns like dullness and fine-line wrinkles are gaining traction in the U.S., where THOME provides targeted solutions, solidifying its presence in key global markets. |
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Trendier's Expanding to US & Europe Channel Data in 2025!
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Trendier is expanding our channel data coverage in the U.S. and Europe in early 2025, offering valuable insights into new markets!
🇺🇸 U.S. Channel (January 2025)
- New channels: Walmart & Target
- Existing channels: Amazon, Sephora, Ulta Beauty
🇪🇺 Europe Channel (Q1 2025)
- New channels: Amazon in France, Germany, UK, Italy, and more!
If you're interested in accessing Trendier’s U.S. and Europe channel data, simply submit an inquiry, and you'll receive full details on how to access and gain benefit from these enhanced insights. |
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What's new this week?
MTS Skin Care is setting new standards, driving the next wave of beauty trends. One keyword skyrocketed by 4157%—Ready to uncover it? 🔍 |
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Trendier AI analyzes the leading MTS Skin Care products across major platforms, including Qoo10. Here are three key highlights from the data:
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VT Cosmetics leads the way with its Reedle Shot product, showing impressive growth and consumer interest. 📈
- Dr.twenty project has made a strong new entry, quickly rising with its focus on anti-aging benefits🌟
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"Skin glow," "Lift + firm," and "Deep hydration" are the top rising keywords in MTS skin care, guiding customers in their purchasing decisions and driving sales. 🚀
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In Naver Korea, the keyword #Wrinkles surged by 4157% compared to the last quarter🇰🇷
The product most frequently related to #Wrinkles was Dr.Melaxin's 'Eye Cream for Eye Bag,' with 8,000 reviews. |
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In Japan, #Texture is one of the keywords that has risen in this period compared to the previous one. 🇯🇵
This indicates that many consumers are seeking smoother skin solutions. It seems that MTS Skin Care is becoming a rising category at Qoo10.
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In Q3 2024, OliveYoung’s MTS skincare category had 588 products with 105 different ingredients. The top 5 most common keywords were Hyaluronic Acid, Needle, Panthenol, Cica, and Niacinamide. Bakuchiol saw a 150% increase from the previous quarter, while Hyaluronic Acid was still the most used ingredient. |
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VT COSMETICS products stand out as the top for the 'TECA' ingredient.
This indicates that many consumers are seeking skin-soothing products, showing that TECA is also becoming a rising ingredient in MTS Skin Care at OliveYoung.
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In Q3, the Essence category in Korea grew by an impressive 63%, while in Japan, MTS Skin Care Essence products saw a 27% increase. This strong growth shows that Essence products are the fastest-rising category in MTS Skin Care, driving trends in the market✨ |
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Find out how MTS Skin Care stacks up in Japan and Korea👇 |
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Japan's MTS Skin Care review keywords from top products in the market📈 |
MTS New Arrival from leading products in Korea beauty market🌟 |
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Upcoming Collection in Trendier Library: Eye Makeup Trend👀 |
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In the upcoming Eye Makeup Trend content, Trendier will analyze emerging products and key keywords driving trends in the beauty market. Get the latest insights—sign up now at the Trendier Library!
- Crowned by Reviews: Korea’s Eye Makeup Trends Taking Over 🏆
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From Smoky to Subtle: Sephora & Ulta Top 30 F/W Eye Makeup 💫
- and many more!
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